10 noodles packages sedaap (wings) had a reward of glasses, 10 packages of noodles of the people’s appetite had a reward of glasses, 5 super-noodles packages sedaaap (indofood) had a reward of the cup (blue), 2 big elephants disputed, the factory of broke the crack & the people was happy cheerful, the conclusion: bought glasses/the cup had a reward of noodles instant..
About Super- Mie (Indofood) that issued the Sedaaap product that was similar the-follower Wings with their Sedaap, possibly this was to give the lesson to the trade person follower. Because uptil now products pioner with the long research and needed much time and the expertise, after dilaunching in the market, then with the ease the follower made the product similar along with with the incessant advertisement. How not irritated?! Because of that was not wrong would to the follower this could feel it seems was follower also.
Nevertheless, this not strange in the competition for efforts, because their tips were consumer who was benefitted. salute for the strategy of Indofood and I will always be waiting for the surprise from Wings.
At one time they definitely came back to the noodles merchandise, not glass merchandise, because they core business were noodles… we seen as strong customer retention from the wings after running out of glasses to be sold
Don’t hesitate them, if the matter like this wings very good, after the plate continued glasses, after that later the spoon and his fork, now they still more the machine continued, see if their capacity has been enough significant to oppose indofood….
Seen from factor communication, if wings could make use of him, they could speak ‘ indofood made noodles sedaaap’, the acknowledgment from market leader? If this could be push by the wings, big blunder for indofood, really this is interesting case…
As the still smelly pupil galingale and just studied, Iever whisper to in order to be not frightened with competition,competition with the entry of the new competitor precisely will increase the growth of the industry and if must to make the consumer bored, again tried this product, sometimes the unclear whispering his direction for me was also still relevant to certain cases.
And for the case of the delicious & delicious case for me its only not see from the side attacked each other and killed each other, the innovation was done by wings through the fried onion or anything that eventually will create new the standard in the industry and finally the others will following, in a manner indirectly was the delicious from the wing already rejuvenate industry life cycle that uptil now apparently tasted just normal.
Rejuvenated the noodles industry and must of course try to promote the growth of this noodles industry, from the data indeed was seen clear if consumption of instant noodles per capita in my country still was very low, so with the existence of the new player will increase the industrial cake?
Concerning the delicious instant noodles blow said as market leader, I was thought not. Supermie delicious instant and sarimi uptil now indeed offered with the cheap price and not the far difference with delicious mie from wings, so indeed they head to head, only delicious mie created one new offer that finally had been followed by the other player and had been the standard of the industry.
That precisely was not yet explored by delicious mie from wings was the market outside Java that indeed not yet in supply well, if entering there, buzz word that will be heard by them more or less provoked them to try and try, let alone having the gift, remembered with the strategy alhami and the santri noodles in North Sumatra that so market leader there because of cheap price and was full of the cup gift, the spoon, the fork (only toothpicks that not yet give a present to hehehehe.. )
So for me, the war from two sedap this finally will cultivate the instant noodles industry personally, because sedap that one refreshingly that was other must continue to undermine each other with various product innovations, that were fortunate who? Yes clear consumer. if being fortunate, then consumer hope often will buy, if often bought the hope of industry grew, if growing, it was fortunate the company again hehehehe.
So depend in saw from what your perspective, as the beginner in the world marketing, I only think that what was carried out instant noodles its so just legal, only sedap noodles from wings already create buzz word before…….hehehehe…
any other comments please…
sedaap VS sedaaap (Review)
Posted by admin on Monday, March 16th 2009
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