Mangarop

as we known that Tony Chen second-hand Sales Director Oracle was Microsoft Indonesia CEO. I was seen the Oracle merchandise, its merchandise trust, and professionalisme also merchandise trust.
There was also the lack from this Oracle ERP , the surplus possibly oracle that clever in marketing, so could be said by tricks a little, could big project .
As Microsoft now publishes Tony Chen as the CEO, in professionalism, and experience behind influenced? Understand would if product made by the USA, sales and marketing could say, that was wrong Oracle Arizona or Microsoft Redmong, we merchandise.
This was significantly damaging the true consumer? Because of having one case of one of the Managers oracle moved to the row, he direct the presentation concerning the weakness of x-office . This could happen to Tony xxxx that sold Navision/GreatPlain. then the consumer in this case was damaged continued please, the pass there said OK/good, the pass moved its ugly.
I Seen the IT World more often did experiental marketing, where experience customer that was sold. And its funny the businessman many that immediately believed with risky project like this. any comment? The Marketing practice whether this? Moreover if the It affair project Billions.
True if the salesman in IT sold their experience, user that used product was good of hardware and software.
I believed this could be happen because of the limitations of knowledge that was owned by the customer, at first with the speed of the IT development so as made customer did not know many or details so as could a little liar by the salesman IT in a sense not was told lies of truth but, for example to have several facts that they did not suggest to customer when being not asked.
And possibly this advantage of salesmen IT made use of the ignorance or the limitations of knowledge customer. And I thought this often happened not only in the IT sector, but also many in other characteristic sector the draught with technology. For example the automotive world etc.
From this explanation was seen that the total offering served by Oracle to the consumer was including the Service, that one of the characters was the consumer’s difficulty of considering the quality intact and objectively.
Took one example, the technical quality. I am not sure that the employee of the IT company personally not necessarily could answer the question “What is the characteristics of the perfect ERP quality and could be current in a manner the General ?” . If his employee could not… moreover consumer, was not it? (apologised if more inexact because I indeed not the person IT)
Because of that then the consumer utilised various concrete sign sorts (tangible offering) to served by the company to them as means of considering the quality, like software that personally (example, the practicability and the ease in the use etc.), and his attendant (as the friendliness, the expertise, the belief from the official of the company that did contact with the consumer etc.). And could not be forgotten also that the consumer will judge all that subjectively.
Therefore, then CEO’s quality factor will become the factor that could be not all that will be gazed at as the matter important for the consumer to buy the product because the position indeed was not seen by the consumer… moreover had many factors apart from CEO’s quality that was considered to be more important by the consumer for the need to buy the product.. more was seen… and more was easy to be considered truly.
Of course… the superiority their product must socialism to the candidate customer and my intention not blamed customer because not familiar with IT. for example that most found it easy :
With the presence mid size car that was new that is Honda with New city car then Suzuki with New Baleno and Toyota with Vios. The salesmen will explained as clear the explained as the superiority they product so as customer will buy it, example: the salesman Honda will be proud of new machine that has been clever, the fuel opinion, model is the best, transmission already triptronic but the salesman Honda must be will not speak systim the brake that still was old, that is the brakeof back still the drum system, not yet abs + ebd and safety ugly because of being not abs.
Likewise sales Toyota will be proud of the clever machine factor iVVT, and safety was good because abs and system the brake that was latest but certain they will not want/dodged when speaking about their model that was just normal when compared with Honda that already futuristic (new model for the sedan, i.e. high roof, streamline) etc..
The example again in MOBILE PHONE, Nokia will not explain the weakness that color still 5000 an whereas Samsung and Sony Ericsson proudly said color they already 65000 so as to have been good picture .
So that my intention that every time salesmen in the technological field will make use of to not know detail /to not want to knowing customer in broke to buy their product .
it’s a little joke. The person of technologysaid that every marketing selling bullshit to get money. the person marketing, said you were stupid the work as hard as possible money so so. and the life needed money.. for example as the CEO or the directorate level. I chose consultant IT that A, B, and knew risk that software was not good, or wanted to buy the car, Honda or toyota. Here I must take the decision.
If in Honda its clear only problems of the brake, but if in IT, the operational problem of company .how must I do ?
What the business like this, a little tricks , took the opportunity.. — > understood this my thinking as the person IT, not marketing, any comment? Understand this results of my discussions with several of my colleagues, from these discussions were received had 2 types of the IT company, that marketing was serious but could the true work, there are those that marketing was great but could not deliver service correctly, understood until this had not met that was balanced. IT the business broker apparently..